Make Up

Men with oval face shapes are often considered the luckiest when it comes to hair styling. Thanks to naturally balanced proportions and soft contours, an oval face can carry off a wide range of hairstyles, from sharp, structured cuts…

Hairstyle trends usually fall into one of two camps: simple and classic or cool and modern. Think of the timeless bob that never goes out of style or the choppy mullet that feels effortlessly edgy. We love these looks because they’re…

If you want to make a plastic surgeon squirm, just ask them about "trends" in the field. The T-word sets them on edge. And we get it: It's deeply unwise to allow the whims of fashion to dictate the age at which you get a facelift or the…

In a move that could reshape the future of sun care, the U.S. Food and Drug Administration has proposed adding bemotrizinol—a next-generation UV filter beloved abroad—to the roster of approved actives in over-the-counter sunscreens. As…

If you're familiar with the sunscreen world—and you should be, considering we should all be wearing SPF every single day—you know that America is way behind in sunscreen innovation. This is in part because in the U.S., sunscreen is…

Social media has become a hub of quick tips, underrated hacks, and buzzy trends for all things beauty over the years. But if you’ve ever been the victim of #SkinTok, then you know that not every piece of beauty advice on the internet is…

As beauty editors, we’ve tested countless face creams, cleansers, and serums, but the best Clinique products have a way of sticking around in our collections. Through every trend, reformulation, and viral moment, the brand balances…

When it comes to skin care, our readers know what works—and they’re not shy about sharing their holy grails. From dermatologist-approved staples to trending TikTok favorites, the products that earn their loyalty have one thing in…

Behind the doors of an unassuming winter vestibule, a thriller-obsessed audience gathered at the Metrograph theater in New York City’s Lower East Side. Outside, temperatures were in the 30s; inside, the crowd’s white-hot anticipation…

Nikki DeLoach, one of Hallmark’s most cherished leading ladies (she’s starred in more than 20 movies and counting), returns to Countdown to Christmas in A Grand Ole Opry Christmas—a first-ever collaboration with the iconic venue for its…

Lavender Essential Oil is commonly used for improved sleep, skincare, and aromatherapy. It is one of the most popular essential oils and perhaps the first choice of first time buyers. The hype around Lavender Essential Oil from VedaOils…

Ahead, we’ve rounded up a bushel of the best fragrances to bring a taste of the season’s hottest fruit to your fragrance wardrobe. No matter where your taste (or scent preferences) lie, there are no bad apples in this Allure-approved…

Online erotica has exploded in popularity over the past decade, and readers who love Literotica now have dozens of high‑quality alternatives to explore. This updated guide walks through the best Literotica‑style erotica sites, what…

Never underestimate the mighty onion! As you’ll know if you’ve read my book Eat Beautiful , I always recommend packing your diet around fresh, seasonal produce, and in winter it’s time to pack in some immune-boosting seasonal…

As 2025 nears its end, it’s time to look back at the beauty trends that ruled the year. There was no shortage of buzzy hair colors, makeup moments or skin-care shifts, but the nail trends were something to savor. Trying to recount them…

Red, blue, and infrared each work best within specific wavelength ranges: 630–635nm for red, 405–450nm for blue, and 800–850nm for infrared. “Those are the sweet spots that effectively penetrate the skin, stimulate collagen, and reduce…

Photo by Melinda Madai: https://www.pexels.com/photo/relaxing-poolside-portrait-with-water-droplets-35026539/ A quiet revolution is unfolding in the world of aesthetics. People everywhere are stepping away from procedures…

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