How to Stop Your Hair Dye From Fading

You’ve just stepped out of the salon with a chef’s kiss colour, but a few washes later, it’s looking more “meh” than what you expected. Don’t fret – there’s a reason why your hair colour…

Easy Banana Bark – Detoxinista

You’re about to make the best banana bark you’ve ever tasted. This 3-ingredient treat tastes like peanut butter ice cream with a crispy chocolate shell.  This recipe is a riff on classic banana ice cream. When frozen, bananas…

Jo Loves A Fragrance Trio Review

It’s going to be quite a fragrance filled week, one way and another – that seems to be that way that beauty world works: one week it’s all skin care (my least favourite of all testing), the next make-up and of course, everything…

Diets Latest News | Marie Claire UK

Diets don't have to be difficult. Whatever the reason you've decided to lose weight, there are are diet plans out there for everyone - and they don't all involve starving yourself of goodies, or cutting out carbs. While diets of the…

Your Weekly Horoscope: (February 17-23)

That post-Valentine’s confidence boost? It’s not wearing off – it’s leveling up. The Sun enters Pisces this week and suddenly your emotional intelligence is getting a dangerous upgrade. Those feelings you’ve been keeping in neat…

Customers to Brands: Know Thyself

Last Sunday, Nike aired its first Super Bowl ad in more than two decades, to a record viewership of 127.7 million for the big game.Called “So Win,” it featured several of sport’s most exciting athletes — who happened to all be women. The…

We Met the Next Generation of Beauty Innovators

Whitney Houston once said, “I believe the children are our future / Teach them well and let them lead the way.” Well, we at Allure wholeheartedly agree, so much so that we partnered with the Savannah College of Art and Design to foster…

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