The K-Beauty Centellian 24 Madeca Cream Time Reverse Does It All—Review

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As a beauty director, my job is to test… everything. Fun, in theory, but chaotic in practice. There are just so many products, and so little of me. Or rather, so little room on my skin to try them all.

But no matter what I’m currently swatching, slathering, or sudsing up with, I always make an exception for K-beauty. Always! The technology used to create products in Seoul is far more advanced than the practices used in the US (sorry, not sorry: I said what I said), and for that, I’m always so intrigued.

Recently, I’ve been testing the Centellian 24 Madeca Cream Time Reverse, which is a multitasking moisturizer that really does do… a lot. (See? I’m already impressed!) It’s formulated with a cocktail of ingredients, like hydrating hyaluronic acid, plumping collagen, and soothing Centella asiatica (a.k.a. cica), but has this lovely, easily blendable texture. And for a product with such a potent ingredient list, you’d think it’d be heavy—instead it’s surprisingly (and delightfully!) lightweight in texture and in finish.

A little goes a long way, so I usually only use a pea- to a dime-size dollop for both my face and neck. I have a feeling this tube is gonna last me a while…but I wouldn’t mind restocking via a trip to Seoul.

The Centellian 24 Madeca Cream Time Reverse was a gift with purchase for the February Allure Beauty Box.



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