We may earn commission from links on this page. Each product featured has been vetted and chosen by our editors.
If there’s one flower that rules romance, it’s the rose. A gorgeous flower, a literary symbol and a fragrance standard, there are many reasons why we love it. But we’ve come to associate a lot of rose fragrances with smelling ‘like an old lady,’ with powdery notes that overwhelm. And no shade to grandma, but perfumers have taken notice. In response, the scent world has gone back to its roots, stems and petals to find a new kind of rose fragrance.
Reinventing Rose
There are hundreds of types of roses. According to Jackson & Perkins plants, most roses are divided into three categories: old garden, wild and modern. That means there’s a lot of roses to choose from. Perfumers can even create their exclusive rose scents thanks to tech advancements.
“In Le Gemme Sahare, with perfumer Yann Vasnier, we have used science to unlock the fragrant secrets of a gem of nature. We’ve created a Taif rose accord exclusive to BVLGARI,” explains BVLGARI Creative Director, Amandine Pallez. “In this creative accord, Rose Damascena essence combines its natural rich glow with the deep leathery sensuality of an upcycled rose absolute. At the same time, unique molecules enhance the high-quality petal and spicy facets. This high-tech rose accord has been then associated with a multifaceted ambergris accord, in which strength meets subtlety. This complex and creative association is a creative way to redefine floral!”
Future Society, on the other hand, is using technology to take us back in time, rather than forward. The brand’s scent, Haunted Rose, is a revival of an extinct rose from South Africa last recorded in 1960.
Rose Fragrance Meaning
One thing most rose fragrances have in common is the mood. Romance is at the heart of many modern rose scents, which are complemented by uplifting fresh notes or mysterious woodsy accords. From fairytale-inspired to deliciously indulgent, there’s a rose for every kind of woman.
By incorporating the latest fragrance trends, this traditional scent gets new life. With current ingredients of vanilla, skin scents and warm, woodsy notes, rose gets an intimate upgrade.
Stop and smell the rose fragrance.
/
KEY NOTES
Rose Accord and Ambergris
/
KEY NOTES
Rose, Vanilla, Mandarin and Orange Blossom
/
KEY NOTES
Rose Absolute, Raspberry Blossom and Sandalwood
/
KEY NOTES
Rose Absolute, Saffron, Ambroxan, Sandalwood and Passionfruit
/
KEY NOTES
Incense, Rosewater, Rose de Grasse Absolute, Bulgarian Rose, Patchouli and Leather Accord
/
KEY NOTES
Pink Pepper, Damascena Rose, Black Currant, Patchouli and Vanilla Bean CO2
/
KEY NOTES
Italian Bergamot, Bulgarian Rose, Turkish Rose, Egyptian Jasmin and Vanilla Madagascar
/
KEY NOTES
Lemon, Scarlet Velvet Rose and Honeycomb
/
KEY NOTES
Lemon, Pear, Rose and Oud
/
KEY NOTES
Rose de Mai, Bulgarian Rose and Sichuan Pepper
/
KEY NOTES
Soap Bubble Accord, Rose Superessence, White Musk and Coconut Milk Accord
/
KEY NOTES
Dewy Turkish Rose, Black Plum and Blonde Woods
