Joma Jewellery has announced the launch of its first ever laboratory-grown diamond collection, priced at ยฃ34.
The collection pairs silver-plated jewellery with a charm set with a laboratory-grown diamond. Each design features a sentiment such as milestone birthdays, โWonderful Mumโ, โOne In a Millionโ and โFriendshipโ.
Katie Loxton, creative director and co-founder of Joma Jewellery, said: โWeโre so excited to offer something truly innovative in the market that hasnโt been seen before. Fundamentally, this collection is about making diamonds accessible to everyone without compromising on quality.
โWe believe everybody deserves a diamond and by putting a Laboratory Grown Diamond onto a silver-plated bracelet, itโs our way of creating the most luxurious, beautiful gifting experience at an affordable price point. Thatโs the most exciting part of what weโve done in creating this collection!โ
Joma Jewellery is a British jewellery gifting brand founded by husband-and-wife team Geoff and Katie Loxton, launched in 2007.
The brandโs best-selling style is its A Little bracelet collection which is available with prices starting from ยฃ16, with all pieces designed and personalised in the UK.
