With new 4K TVs from Sony, you’ll be able to stream motion pictures in a top quality that Netflix and Prime Video cannot

Sony has unveiled a new streaming option for those buying the latest smart TV models. The new platform, called Bravia Core, offers some of the highest quality movie streams we’ve ever seen – outperforming Netflix, Prime Video, and Apple TV +. Sony claims that its Bravia Core will offer “near-lossless” Ultra HD quality that you can currently only enjoy on a Blu-ray Disc. For comparison, competing streaming sites heavily compress their Ultra HD / 4K streams to avoid severely impacting your broadband speeds at home.

Bravia Core is not a replacement for Netflix, Amazon Prime, Disney +, or any other popular streaming option – not least because it only hosts a selection of Sony Pictures titles. Instead, it’s a brilliant bonus for those who choose a Sony branded TV over competing brands like Samsung, Philips, and Panasonic. Bravia Core will initially only be available in the US, although we keep our fingers crossed that it will cross the pond very soon.

According to Sony, Bravia owners can stream from a selection of Sony Pictures blockbusters “anytime and as often as they want in up to 4K HDR quality”. However, the number of movies you can stream depends on the model you purchased. It is unclear whether you can keep your selected films in a digital library. Sony has not indicated whether the title is simply available for streaming.

The added quality that Bravia Core offers compared to its streaming competitors allows Sony Bravia TV owners to enjoy the full effects of their shiny new TV.

To really demonstrate what your new set is capable of, Sony has promised to bundle “the largest IMAX-enhanced movie collection” with remastered IMAX images and DTS sound in the streaming option. Sony has not confirmed exactly how many IMAX titles will be available, but nonetheless those who want to see Hollywood blockbusters in the most cinematic format available will be pleased with this announcement.

The new streaming platform will be pre-installed on all newly announced Bravia XR 4K and Bravia XR 8K televisions, including Sony’s Z9J, A90J, A80J, X95J, X92, X90J, A80CJ, X90CJ, X91CJ and X80CJ models. Those who buy the Z9J and A90J will get 10 credits for high quality movies to stream, while Sony will give 5 credits to anyone who buys the rest of the 2021 range.

As is to be expected, the pixel-rich streaming quality “Near Losses” will put a heavy strain on your broadband speed at home. For comparison: While Netflix only needs 25 Mbit / s for its Ultra HD (4K) streaming quality and Amazon claims to be able to offer you the same format with only 15 Mbit / s, the lossless Blu-ray streaming from Sony requires between 80 Mbit / s and 115 Mbit / s.Ouch.

Last year, the nationwide average home broadband speed in the UK was just 64Mbps, which means most people will have to get by on Blu-ray discs to get the best home theater experience. That said, it’s a great bonus for movie buffs who choose a Sony branded TV over the competition. And since more households are being supplied with fiber optic broadband every day, it offers a glimpse into the future of film streaming.

Sony has not confirmed the prices or release date for all of its new 4K and 8K TVs. Express.co.uk We’ll keep you updated before we launch later this year.

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