Virgin Media are the two biggest players in the pay-TV market, and choosing between these telecommunications giants has never been easier. While Virgin Media bundles one of the best home broadband services available in Great Britain with its TV packages, Sky offers the award-winning Sky Q-Box and the newly introduced and revolutionary Sky Glass 4K TV set. This TV has the Sky Q experience built into the TV and content is streamed over a broadband connection instead of a satellite dish.
The sleek, climate-neutral television is a huge departure from Sky’s previous products – and Virgin Media currently has no answer for that. But Sir Richard Branson’s company is catching up with Sky in another crucial area.
Internet Protocol Television (IPTV) has long been an area that Sky has cornered thanks to its on-demand streaming service NOW, formerly known as NOW TV. But after years of market dominance, NOW seems to be getting its biggest challenger of all time thanks to Virgin Media.
Recently, Lutz Schueler, CEO of Virgin Media O2, confirmed that this newly merged company will launch its first IPTV product before the end of 2021.
During a convention in Cambridge, Schueler said, “We are almost exhausted with our TV customer base. We will soon be launching our first IPTV offering, which is aimed more at the younger segment. Maybe it’s the other way around with Netflix for the younger segment, but then you get to linear content. “
And now, more details about this NOW rival have been revealed ahead of its full reveal.
As reported by ISPreview, this new streaming service from Virgin Media will simply be called “Stream”.
It will be a modified version of the fun device that comes with the Virgin TV 360 service.
However, this device has neither an internal hard drive nor a TV360 code.
As with NOW, it seems that Stream is all about delivering a hassle-free experience where all subscriptions can be easily canceled.
The service will reportedly allow customers to add or cancel TV add-on packages every month, and everything can be paid for in a single monthly bill.
However, the service will reportedly only be available with an active broadband subscription from Virgin Media and a minimum download speed of 50Mbps.
Oddly enough, the service will reportedly not be available with Virgin Media’s gigabit broadband, which offers average download speeds of 1,130Mbps.
The Virgin Media Stream box comes with a dedicated remote control, supposedly needs to be used with a Virgin Media Hub 3, 4 or 5 router and is capable of 4K picture quality.
Here are the passes that are said to be available with Stream when it launches later this year …
• Sky Cinema HD – £ 21 per month
• Sky Sports HD – £ 36 per month
• BT Sport – £ 18 a month
• Sky Sports and Cinema HD – £ 44 a month
• Essential entertainment – £ 12 per month
• Child Choice – £ 5 per month
Here’s what Virgin Media says to customers who are invited to try Stream: “We think entertainment should be easy.
“So we put favorites like Sky Sports, Sky Cinema, and Netflix (if you subscribe), as well as the free channels you can’t live without (like the BBC, ITV, and Channel 4) – in a nifty little box – and give them that Responsibility.”