“The incredible iPhone 12 is the world’s most popular smartphone, and the iPhone 12 family has a customer satisfaction rate of over 99 percent. The new purple finish, just in time for spring, adds another bright and fun option to the range, and we believe customers will love it, ”said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing.
“This beautiful new color complements the mini family of iPhone 12 and iPhone 12, which are available in five other stunning designs. It has an advanced dual camera system, a Super Retina XDR display, improved durability and A14 Bionic – the fastest chip ever smartphone – excellent battery life and the best 5G experience on any smartphone. “
In addition to the iPhone 12’s purple finish, the smaller iPhone 12 mini is also available with this updated look. Both are available for pre-order starting today and will be available in stores from April 30th.