The colours of Chanel


Symbolic of their origins, the colors that Chanel uses in its jewelry and accessory designs have deeper levels of meaning. Five simple colors make up most of the Chanel palette and each had a very special place in the heart of Gabrielle Chanel.


Of the simplest yet most expressive colors, black comes first and is used in almost every design that Chanel has ever presented the public with. According to Coco Chanel, Black “emphasizes the essentials” and accompanies everyone. It is a symbol of strict discipline and yet shows the charisma of a woman. Gone are the days when black was a color for mourners. For Coco herself, black symbolized warmth and caring – the color of the nuns clothes she brought home and raised. It became the color of elegance and a symbol for the essence of feminine charisma. Chanel embodied the color in the form of his always influential “little black dress”.

Black can dominate, it can stand out on its own and defeat all the colors that come before it. Due to its depth, it can also complement other colors: the iconic Chanel pearl necklace only looks more breathtaking on the black dress neckline.


Completely the compliment to the darker energy of black, white radiates a harmonious feeling. Called the color of transcendence and transparency, white captures light and enhances beauty. It is the color that has manifested itself since the beginning of time and has a religious meaning as it is the color of the crowns of nuns and the clothes of communions, all of which were very familiar and dear to Coco. White is an ever-reaching manifestation of purity, like a source of eternal radiant light. Coco has included white in every collection she has ever designed. White can also be found in Chanel’s accessories, from lambskin bags and silk scarves to elegant glasses and costume jewelry.


This warm color is described as natural and represents the simplicity of nature. It’s like the sand of a beach that Coco Chanel loved so much and the color of a natural complexion. The color beige opens up a peaceful connection between black and white and paves the way for neutrality. When found in Chanel accessories, it is often used to redefine the standard of elegance while rejuvenating one’s own appearance and bringing the beauty of nature into our everyday wardrobes.



This color represents the world of possibilities presented both in their imitation and in their real form. It represents the real gold of kings and jewelry, and Gabrielle Chanel is said to represent the gifts of gold given to her by the Duke of Westminster.

Chanel Byzantine style cuff bracelet

Chanel has been making impressive costume jewelry in gold tones for 100 years! Chanel started making costume jewelry in the 1920s. The term costume jewelery was coined because the pieces were made to go well with a particular “costume” or outfit. Gold in Chanel’s collections is worn with everything and can decorate everything in front of it.


Red is used as lining in Chanel bags and symbolizes life and the completion of a long search. It symbolizes passion, energy and courage. Red is often used as an accent color in Chanel bracelets, necklaces, and earrings to accompany Chanel’s classic red lips for a complete look that is equally stunning and effortless.

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