Spotify introduced a new personalized feature called Only You, which creates entirely new playlists on a specific theme to keep you entertained with new and worn tracks. Only You centers are six lists – with your melodies organized around each topic.
For example, your audio birth chart is one of the new playlist themes. As the name suggests, this selects titles like a horoscope, with music suggested by the clever AI algorithms presented with links to your birthday and horoscope. For example, the “Your Sun” branded artist is the most streamed artist in the past six months.
According to Spotify, Only You should be a fun way to showcase its huge music library all year round. Spotify is launching its much-anticipated Wrapped feature later this year, which creates a playlet of your most-heard songs, albums, artists, and podcasts from the past 12 months.
It also generates facts and statistics about your habits within the Spotify app that users can share with friends and family on messaging apps like WhatsApp or social media platforms like Twitter and Facebook.
“While you have to wait a few more months for Wrapped and the songs and podcasts that accompanied your soundtrack for 2021, Only You is about celebrating the way you listen,” the music service that recently raised subscriber prices around the world has announced.
This is how the company describes the six possible themes for playlists generated by Only You …
1. Your audio birth chart: It is a musical meeting of cosmic proportions. Your sun sign indicates the artist you’ve heard the most over the past six months. Your moon sign depicts an artist you hear who best shows your emotional or vulnerable side. Your rising sign brings it all together with an artist you’ve recently been in touch with.
2. Your dream dinner party: Pick the three artists you’d invite to the dinner party of your dreams. Once you’ve selected the trio, Spotify creates a personalized Spotify mix for each artist to set the mood of the meal.
3. Your artist couples: This experience reveals unique audio pairings you recently heard that show your range of listening interests. For example, who else would play Greta Van Fleet right after jamming to Olivia Rodrigo?
4. Your song year: When is the music that you hear from? This part of the experience shows how you have musically traveled through different time eras with music.
5. Your time of day: Early bird or night owl, discover the music and podcast content that you hear at certain times, whether early in the morning or late at night.
6. Your genres / topics: Finally, get it all home with the combination of music and podcast genres that sets your listening apart.
Only You isn’t the only new playlist building feature introduced by the hugely popular music streaming service. The second, called Blend, is the first time Spotify has ventured into collaborative playlist creation.
Blend is currently in public beta and will allow two friends to combine their musical tastes in a playlist specially created for them. “
Mixture is updated daily. Spotify subscribers only need to invite a single friend to mingle with. Blend will grow with each user over time based on how their listening habits change, says Spotify.