Digital influencer and entrepreneur Chriselle Lim on her subsequent chapter with Bümo

A world without digital creators is hard to imagine, but there was a time when a few digital influencers paved the way for the future of the industry. At the forefront of the digital content creation revolution was Chriselle Lim. Lim started blogging in 2008 and just three years later she launched her website and Youtube channel, The Chriselle Factor. Today she has gained over five million followers on her various platforms and channels and inspires women worldwide with her unique perspective on beauty, fashion and lifestyle. Lim also co-founded CINC Studios, a creative studio specializing in visual, digital and social communication for beauty, fashion and lifestyle brands.

In 2020, Lim made a big career change in an industry that no one really expected. She co-founded Bümo, a platform that brings licensed educational childcare into the workplace. Bümo, a platform that operates both online and in person, aims to reshape the future of family and work by providing parents with creative solutions to help them succeed in their careers while developing theirs Support children. Bümo is a modern day company that is transforming the narrative for parents – especially when they return to work after the last year. The rapidly expanding office has just opened its first location in the Westfield Century City shopping center and raised a $ 3.5 million startup round with the support of Jessica Alba, Rebecca Minkoff, Alli Webb, Whitney Port, Coco Rocha, Vivian Includes Chou and others. Lim took Bümo even further by creating the Being Bümo podcast, where she has honest and inspiring conversations for parents.

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