It’s hard to believe that LLA will be 17 years old in October! As we look forward to celebrating our birthday, it’s safe to say we’re feeling sentimental; reflecting on what we’ve learned and dreaming about the future.
When Dr. Leigh Ringer Summer began Lewisville Laser & Aesthetics in 2008, she had one goal in mind: to provide aesthetic medicine services in a highly relational and relaxing atmosphere. That goal hasn’t wavered in almost two decades, and she’s more committed to it now than ever. “When I started this practice, we were just about the only game in town,” says Dr. Summer. “My family medicine patients were asking where to go for reliable, expert, physician-driven services and treatments, and my aim was to become that destination.” Fast forward to 2025, and it’s a bit like the wild west: you can book a session of laser hair removal, or get Botox injected, in every corner of Winston-Salem.
So what sets the LLA experience apart? Why do our patients keep coming back, year after year? “It’s certainly a challenge to stand out in the aesthetics space, which is experiencing exponential growth,” Dr. Summer says. “Aesthetic medicine has entered the mainstream, and women are feeling more comfortable being transparent about what they’re having done.” She believes that transparency is part of what has given LLA staying power in an exploding and highly competitive marketplace. “Our patients look and feel natural and beautiful when they leave our practice, whether they’ve been treated with injectables like Botox or filler, or had a transformative treatment with laser, ultrasound, or radiofrequency energy. And when you look good and you feel good,” she says with a laugh, “you can’t help but share the love!”
Patients referring their friends to the practice continues to be LLA’s most consistent source of growth. But building a business based on word-of-mouth requires two things to remain constant: the highest level of medical expertise, and an unparalleled patient experience.
In aesthetic medicine, there’s always something new to learn. Equal parts art and science, aesthetics is a highly nuanced field, and Dr. Summer’s “lifelong learner” attitude keeps her at the forefront. “At LLA, we love hearing from experts in our field who do things differently than we do. We’ve always welcomed opportunities to glean new techniques from physicians and leaders in aesthetics throughout the world, and I know that’s a benefit to our patients,” Dr. Summer says.
Another non-negotiable for the LLA team is a commitment to the patient experience. “Women in the Triad have more choices today than ever before when it comes to aesthetic treatment,” Dr. Summer explains. “We make every patient feel like a member of the family. We want them to be so satisfied with our practice that they wouldn’t dream of going anywhere else.”
That emphasis on relationship extends to the LLA staff. Dr. Summer has assembled a team that has a unique and palpable chemistry. “We enjoy each other, and I think our patients can sense that.” And with a combined 67 years in aesthetic practice (and over a century in medicine!) the team of injectors at LLA is one of the most highly experienced cohorts in western North Carolina.
Our birthday celebration, traditionally held during the third week of October, will be moving to the first week of November for 2025. Be sure to follow us on social media for all the details, and make plans to take advantage of the once-a-year discounts, benefits, door-busters and VIP exclusives only available then!
The post Come for our Experience, Stay for Yours first appeared on Forsyth Woman Magazine.